Selected work / 2019–2025
Eight public-safe case studies across product strategy, discovery, research operations, design systems and team development. Use them to assess how I frame ambiguity, contribute and improve the conditions around delivery.
See the career contextAll case studies
01Global
A centralised Figma system that made hundreds of cross-channel assets faster, safer and easier for the whole team to produce.
10–15 min new production time
02Global
A new research system, direct customer cohort and shared repository that moved insight into the rhythm of product delivery.
4–5 days new analysis time
03Global
A transparent, measurable framework that helped designers understand where they stood, where they could go and how to grow.
100% progression clarity in latest survey
04Busuu
A three-week, C-suite-backed vision that gave four product teams a shared strategy for the next generation of Busuu.
4 teams aligned around the MVP
05Global
A tangible, research-backed framework that aligned Product, Design and Engineering around the future of Global Player.
4 customer archetypes connected to needs
06Global
A practical framework that clarified ownership, strengthened cross-functional collaboration and moved stakeholder input earlier.
Earlier stakeholder involvement
07Global
A progressive system rollout that connected customer experience, designer capability and engineering delivery.
Up to 10% faster time to release early on
08Busuu
A shared process, language and governance model that reduced duplication and brought product teams together.
All product teams using the system
The next problem