01For teams & collaborators
Looking at my experience?
See the scope of my leadership, sector experience and how I work across products, systems and teams.
Lead Product Designer at Experian
Designing the product,
the system and the team.
I’m Ben McCarthy-Jones. I lead design, build products with AI and turn complex problems into experiences people value.
Product strategy / Discovery / Systems thinking / Design leadership
A / Explore
Where would you like to start?
Explore my experience, selected work, ventures or speaking. Start with the area that’s most useful to you.
Explore my experience
02For product & design leaders
Reviewing how I work?
See public-safe case studies that show how I frame problems, contribute, make decisions and improve the systems around delivery.
03For investors & operators
Interested in the ventures?
See how I’m building products for chronic gut health, behavioural product design and trading card sellers, and the founder work behind each.
04For event organisers
Planning a talk or workshop?
Review prepared topics, formats and the practical outcomes a product, design or leadership audience can take away.
B / What I bring
The best design leaders don’t just improve the interface. They improve how the organisation decides.
My work connects customer insight, behavioural psychology and commercial reality. The goal is a product vision teams can believe in, a system they can work within and a culture that keeps learning.
I stay hands-on where it matters. I facilitate discovery, shape propositions, make complex problems tangible and coach designers through the decisions that raise the bar.
- Current
- Lead Product Designer Experian
- Leadership
- Built and led design teams Global, Busuu, Papier & Photobox
- Operator
- Building three active ventures Founder / product / design
C / Selected work
Leadership, shown through evidence.
A small selection of public-safe case studies, framed around the problem, my role and the verified outcome.
01Global
Turning a week of multi-brand production into minutes.
A centralised Figma system that made hundreds of cross-channel assets faster, safer and easier for the whole team to produce.
Outcome
10–15 min new production time
- Industry
- Media & entertainment
- Focus
- Design operations, Automation
02Global
Making customer research faster—and trusted again.
A new research system, direct customer cohort and shared repository that moved insight into the rhythm of product delivery.
Outcome
4–5 days new analysis time
- Industry
- Media & entertainment
- Focus
- Research operations, Team capability
03Global
From 40% to 100% clarity on career progression.
A transparent, measurable framework that helped designers understand where they stood, where they could go and how to grow.
Outcome
100% progression clarity in latest survey
- Industry
- Media & entertainment
- Focus
- Team leadership, Career systems
D / Principles
How I lead.
- 01
Build with AI, guided by judgement
Use AI to explore ideas, build working products and improve repeatable processes. Keep customer needs and design judgement at the centre.
- 02
Evidence before theatre
Start with the customer and the decision to be made. Research should change direction, not decorate a deck.
- 03
Psychology, applied with care
Use behavioural insight to reduce friction and make choices clearer. Never use it to manipulate people into the wrong outcome.
- 04
Make the system visible
Products improve when principles, patterns, progression and decision-making are explicit enough for teams to own.
- 05
Stay close to real life
Family life, travel and building ventures keep the work grounded in the constraints people actually navigate: time, trust and attention.
E / Contact